Lucky 7: Getting lippie with it!

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Which lipsticks you should consider buying and recommending to customers, and which not to!

Here in the PS office, we’re all a little obsessed with lipstick… OK, “a little” is an understatement. Led by editor Janet Doyle—the queen of red lippie—the PS team has tested what’s on the market to let you know what’s hot, and what’s not!

1. Antipodes Moisture-Boost Natural Lipstick, RRP $29

This lippie goes on very creamy and thick, and feels only slightly dry. It’s great for women who are looking for a natural, healthy product. In fact, Antipodes boasts its lipstick is almost good enough to eat. Its full list of ingredients includes: castor seed oil, beeswax, coconut-derived capric triglyceride, carnauba wax, argan oil, shea butter, evening primrose oil, avocado oil, joboba seed oil and vitamin E. The colour Ruby Bay Rouge is an eyepopping cool red (I’d use it with a lip liner to get those perfect edges), while Boom Rock Bronze is more of an au naturel pinkish-brown, great for daily wear, and West Coast Sunset is a bright coral red. SP

2. Designer Brands (DB) Longwear Lipstick, RRP $10.99

Creamy, luscious and moisturising…and look at that price! For a cheaper product, DB has done a fabulous job with this lipstick. It’s a perfect everyday lippie, especially when you feel like your lips need a quick pick-me-up that’s easy and low maintenance.

And the colour selection is fab—my favourite is Teak Rose. Not drying in the slightest, the only thing about this lippie is that even though it says it’s ‘longwear’, it still needs some upkeep after meals, drinks, etc. If you’re looking for a really long-wearing lipstick at a good price, try DB’s Longwear Matte Lip Colour—it’s super long lasting but does have a drying effect. SP

3. Mac Retro Matte Lipstick All Fired Up, RRP $36

The first thing that drew me to this lipstick was the colour, which is supposedly a bright fuchsia matte but to me it leans slightly more towards a blue-red.

However, determining the exact shade is always hard—as it is somewhat subjective, but also because the lighting in Mac stores is so awful it’s difficult to tell (the sales person agreed and told me to stand outside the store to try and ‘test’ the colour)!

However, it certainly has me ‘all fired up’ because I totally love the colour and the texture. In fact, it’s almost so matte that you could even go as far as to say difficult to apply. But once you do, believe me, it’s not going anywhere; and neither am I, because this is one lipstick I am sticking with! JD

4. Hailey Baldwin for ModelCo Perfect Pout, semi-matte, Bae (dark red), RRP $28

The colour of this lipstick is true, as it really is a dark red; and it comes in a dinky and clever retractable case that protects your lippie but the excitement ends there really, as there’s nothing particularly remarkable about this. Given it is created by high-flyer Hailey, who says she wanted to create a ‘luxurious pout’, I think I expected slightly more for the price. Its semi-matte formula stays on quite well and when it did rub off during lunch, it rubbed off ‘well’ as it didn’t leave me with a hideous line, which normally makes me look like a slightly mad and sinister clown! So it’s a plus that it’s either ‘on’ or ‘off’. JD

5. Urban Decay Vice Lipstick, comfort matte, Doubt, RRP $28

The salesperson told me it this is a ‘comfort matte’, which had me a bit worried at first as I thought it might be ‘jammy’ and ‘sticky’, but it isn’t at all and has quite a creamy texture for a matte. It also stays on quite well (a huge test for any lipstick, as thereis nothing more embarrassing than leaving your lipstick ‘stain of shame’ on cups and glasses). The colour ‘Doubt’ has a good depth of pigment but there’s no sheen, or sparkle, so it feels a bit ‘flat’.

But what I do like is the ‘metallic-look’ packaging that gives it an upmarket feel but really you should expect that for a mid-priced lipstick. If I buy another, I’ll opt for something with a bit more of a glitzy finish—as the range of colours and finishes is huge. JD

6. Lipstick Queen, Lipstick Chess (Queen Supreme), RRP $35

Lipstick Queen is the latest incarnation of Australian-born Poppy King of the much-missed Poppy Lipsticks (and the very reason I bought it). I chose a comfort matte in ‘Queen Supreme’— which is creamy, pigment-rich and apparently ‘so weightless and comfortable you’ll forget you’re even wearing it’—that’s until you let your lips touch a glass or your teeth, as this is definitely not transfer proof! That said, it does come in a range of colours and finishes so most people should be able to find something that suits. But for me, the so-called Lipstick Queen fails to recapture her crown. JD

7. Nyx Lingerie lip, RRP $14.95

Are you a fan of Kylie Jenner’s long-wearing Matte Liquid Lipstick? This Nyx version could practically be its twin—or its more affordable and accessible cousin. This fabulously neutral range offers several brown-based hues, from cinnamon pink and chocolate brown, to warm mahogany red and classic nude beige. The liquid lipstick goes on creamy, and dries matte— just like Kylie’s, although it doesn’t come with a matching lip liner as a set.

Highly recommended for lovers of lasting matte lippie, and available in pharmacies. SP

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